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BLearn
Covid-19
Amid Covid-19, prepare your brand for the future
Now is the time to fix gaps, re-evaluate, and inspire customers through relevant actions
Anish K Ravi
How have markets moved after a circuit breaker trigger?
Satya Sontanam
Mumbai’s dabbawalas — an operation that ticks all the boxes
Malathy Sriram
Marketing lessons from the Delhi elections
Kanwal Kapil
Augmented reality is transforming the marketing game
Vikas Chawla
Leadership Styles
The key to inclusive leadership
The single most important trait generating a sense of inclusiveness is a leader’s awareness of bias
Harvard Business Review
Start-up Push
Economy needs a shot in the arm from innovation
Companies and colleges should establish incubators on-campus to provide mentoring for start-ups
Uday Salunkhe
Insight
Why did Moody’s downgrade Vedanta’s debt ratings?
Economic slowdown takes its toll on print media companies
Impact of coal cess removal on steel and aluminium companies
Tariff hike by telcos may ease their pain, but only a bit
MORE
Class Act
Marketing: A team effort
Marketing: A team effort
Z Group Stocks
Y for Yields
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Figure it Out
For over 50% IT job-seekers, enhancing skills is top priority
Where Indians wandered on the Web in 2018
GTC Index: talent gap widening between unequal economies
What drives investments?
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From Around the Web
A third of MBA admits may defer, 43% want fee lowered if classes are online, says survey
Understanding the economic shock of coronavirus
Here is how hantavirus is different from coronavirus
Netflix and social distancing? COAI asks streaming platforms to reduce picture quality
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More Stories BLearn
Talent strategies for the future of work
Ensuring a sound rationale behind brand promise
Is today’s economics out of touch with the real world?
The value of collaborative research
The economics behind public policy
How an increased repo rate impacts you
Using videos to stay ahead in online marketing
When done right, loyalty programmes hit the jackpot
Looking beyond demographics to target customers
How brands can rope in affiliates to effect positive change
When personalised marketing pays
Virtual reality: the new marketing reality
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Videos
On living and learning at IRMA
Students share accounts of acquiring rural management skills and exposure to village fieldwork
Purnima S Das
Can India become a $5-trillion economy by 2025?
Purnima S Das
'Children are having a bigger say in family purchases'
Parimala S Rao
What is RCEP and why did India stay out of it?
Team BLoC
Start-Up Fundas
Start-up Fundas: The final recap
A short summary of all that was explained in the last nine videos
Start up Fundas with Chandu Nair
Creating value proposition
Start up Fundas with Chandu Nair
The importance of networking
Start up Fundas with Chandu Nair
Crafting a pitch for the investors
Start up Fundas with Chandu Nair
Crossword
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Gamely
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BL On Campus
