18 Jan 2018 19:52 IST

IBS wins two awards in the John Molson Case Writing Competition

The other winning cases were from B-schools in Ireland, Canada and Brazil

ICFAI Business School (IBS), Hyderabad, won two awards in the 37th John Molson MBA International Case Writing Competition, organised by John Molson School of Business, Concordia University, Canada.

 

A case titled 'Walmart’s e-commerce acquisition spree: toward online success or existential crisis?' written by Syeda Tahera Sadia and Indu Perepu won second prize in the prestigious competition. The case discusses the e-commerce acquisition spree of the world’s largest retailer Walmart and how this decision to go omni-channel would affect the retail giant’s profitability.

Another case, titled 'Birchbox', written by Indu Perepu and Alok Kavthankar, also won a prize in the same competition. This case discusses the start-up Birchbox and the challenges it faced in its quest for growth.

The other winning cases were from B-schools in Ireland, Canada and Brazil. The cases selected from this competition are used in the John Molson MBA International Case Competition, where students from reputed B-schools analyse them and compete for top honours. The Walmart case was selected for the finals of the competition.

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