Indian Institute of Management Ahmedabad (IIMA) revamped its identity with a new logo and new website, and appointed Zydus’ Pankaj Patel as the new chairman of Board of Governors. However, a controversy over the revamped logo has erupted yet again with several faculty members up in arms.
They also held a protest sit-in at the iconic Louis Kahn Plaza demanding a rethink over the logo redesign. In this interview, the institute’s Director, Errol D’Souza, speaks to blonCampus on the revamped identity and how IIMA plans to stay relevant in a globalised digital world. Edited excerpts: