20 Nov 2018 18:32 IST

‘Outstanding Case Writer’ award presented to ICFAI

The Case Collection Manager’s Meet was held in India at Hyderabad for the first time

The prestigious ‘Outstanding Case Writer’ award was presented to ICFAI Business School (IBS) faculty members at the inaugural Case Collection Managers Meet held at Park Hyatt, Hyderabad on November 16. Richard McCracken, Director of the UK-based The Case Centre, an independent home of the case method, gave away the award. J Mahender Reddy, Vice Chancellor of ICFAI Foundation for Higher Education, attended the event.

The case, ‘Breaking the code of silence’, written by Syeda Maseeha Qumer, Debapratim Purkayastha and Vijaya N Zinnoury (University of Denver, USA) won the award. To win the ‘Outstanding Case Writer’ award, one has to beat off competition from the best case writers in the world, as the case can be about any management topic cutting across disciplines.

IBS’s winning case deals with the highly topical issue of sexual harassment in the workplace and allows instructors to bring critical issues to the classroom and also helps find solutions. McCracken said that the case predates the #MeToo movement.

The Case Collection Manager’s Meet was held in India for the first time and was attended by representatives from IIM Ahmadabad, Indian School of Business, BIMTECH, and so on. Purkayastha was the keynote speaker for the event and shared his insights on how to write award-winning cases.

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