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Ask BLoC
Vishwadeep Kuila
An IIM-A alumnus, he runs Brand Vectors, a marketing consultancy in Chennai.
Will Colgate’s branding strategy beat the competition?
What's the future for the Tata Nano?
Can Liril get back its lemony zest?
Colgate needs to reconsider strategy
How the brand can regain its equity?
Tatas need big plans for small car
Why IIM-B duo won the Liril case
Why IIM Trichy won the Colgate contest
Columnists
Workplace Wisdom
Kamal Karanth is CoFounder of Xpheno, a specialist staffing company he has been building since 2017. Before turning an entrepreneur, Kamal worked as MD of Kelly Services and as Director APAC for Randstad, where he built teams that grew and created extraordinary results. Today, his team members are making an impact as leaders across the talent acquisition, HR, and staffing domains. A movie buff and cricket enthusiast, Kamal is a believer in relationships and has been writing monthly columns for The Hindu BusinessLine since 2016. LinkedIn ranked him among the top voices of India in 2020 for his consistent influencing blogs and vlogs around workplace dynamics. He is a talent specialist in RPO, IT staffing, and executive search.
➮ Kamal Karanth
WorldView
A management and technology professional with 17 years of experience at Big-4 business consulting firms, and seven years of experience in high-technology manufacturing, Rajkamal Rao is a results-driven strategy expert. A US citizen with OCI (Overseas Citizen of India) privileges that allow him to live and work in India, he divides his time between the two countries. Rao heads Rao Advisors, a firm that counsels students aspiring to study in the United States on ways to maximise their return on investment. He lives with his wife and son in Texas. Rao has been a columnist for from the year the website was launched, in 2015, and writes regularly for BusinessLine as well. Twitter: @rajkamalrao
➮ Rajkamal Rao
PolitEco
A long-time ‘deskie’, Baskar has spent much of his journalism career on the editorial desk. A keen follower of economic and political matters, he likes to view economic issues from a political economy lens as he believes the economic structure of a society is deeply embedded in its political and social ethos. Apart from writing the PolitEco column for BLoC, Baskar writes book reviews and articles on politics, economics and sports for the BL web edition. Reading and watching films are his other interests, though the choice of books and films are rather eclectic. A keen follower of sports, especially his beloved Tottenham Hotspur FC, Baskar is an avid long-distance runner. He hopes to learn music some day!
➮ B Baskar
Future Tense
Kashyap Kompella is the CEO of the global technology industry analyst firm RPA2AI Research. RPA2AI advises global corporations, venture capital/private equity firms, and government agencies in AI investments, enterprise AI, AI policies, and ethics. Thinkers360 ranks Kashyap among the top ten global thought leaders on artificial intelligence, digital transformation, and emerging technologies. He is the co-author of the Amazon bestseller “Practical Artificial Intelligence.” Kashyap conducts masterclasses on AI for senior leaders and he is a visiting faculty for the Institute of Directors on transformative technologies. Kashyap attended BITS, Pilani, and ISB, Hyderabad. He also has a master’s in business laws from National Law School, Bangalore, and is a CFA charter holder.
➮ Kashyap Kompella