ICFAI Business School (IBS), Hyderabad, won two awards in the 37th John Molson MBA International Case Writing Competition, organised by John Molson School of Business, Concordia University, Canada.
A case titled 'Walmart’s e-commerce acquisition spree: toward online success or existential crisis?' written by Syeda Tahera Sadia and Indu Perepu won second prize in the prestigious competition. The case discusses the e-commerce acquisition spree of the world’s largest retailer Walmart and how this decision to go omni-channel would affect the retail giant’s profitability.
Another case, titled 'Birchbox', written by Indu Perepu and Alok Kavthankar, also won a prize in the same competition. This case discusses the start-up Birchbox and the challenges it faced in its quest for growth.
The other winning cases were from B-schools in Ireland, Canada and Brazil. The cases selected from this competition are used in the John Molson MBA International Case Competition, where students from reputed B-schools analyse them and compete for top honours. The Walmart case was selected for the finals of the competition.